And The Award For Best SEO Strategy For Niche Sites Goes To

Wouldn’t it be nice if it were that easy?

I really wish there was an answer to this…a tried and true backlinking strategy for niche sites that has and will continue to stand the test of time.  Unfortunately, the SEO game simply doesn’t work that way.

Some of our most popular posts are when we explain our backlinking strategy.  (Part 2 of our Niche Site Backlinking Strategies has over 100 comments…you can check it out here.)  While we’re happy to lay out exactly what it is we’re doing and the reasons we’re doing it, we’re far from experts and a LARGE majority of those that claim to be aren’t either.  So what gives?  Who can you trust when it comes to solid SEO strategy and advice?

We wanted to point you towards a few of the resources we’re happy to turn to when we want to brush up on our SEO skills.


Check them out at

Some complain Rand Fishkin’s content is a bit too whitehat and/or Google friendly, but that’s exactly the kind of SEO content you really should be reading.  Unless you’re well past the beginner level, forget about the shortcuts or the promised riches of ebook-pushing wannabe’s…SEOMoz lays it out as it should be and gives interviews with “real” SEO experts, giving you the fundamentals you need to be dangerous.  Nobody knows for sure exactly how the search engines work, but these guys are about as close to figuring it out as you’re going to get.

Interesting Posts:

Ultimate Study On Duplicate Content Post-Panda

How Google Makes Liars Out Of The Good Guys In SEO

Interesting Penguin Recover Case Study – Another on a larger site here.

Search Engine Land

Check them out at

Danny Sullivan has turned Search Engine Land into a monster site, bringing together many of the top SEO’s in their respective spaces as contributors.  Search Engine Land is the site many employed SEO’s turn to when they’re looking for the real deal as it applies to Google updates, case studies, and more.  There’s a bit of industry news mixed in that may or may not be of interest to you, but you’ll find some real value at SEL.

Edit:  Here’s an interesting rant from Danny Sullivan regarding today’s linkbuilding climate.  Funny stuff!  (Thanks to Jeff for pointing this out!)

Interesting Posts:

Working At Google Doesn’t Make You An SEO Expert

Why Difficult Links Should Be Your Target

Backlink Analysis From 30 Professional Backlinkers

David Mihm

Check him out at

I know that some of you are targeting geo-specific keywords and if that’s the case, David Mihm puts out some quality content you really should be checking out.  There are others in Local Search that are worth mentioning (Greg Sterling, Mike Blumenthal, etc.) but he really has his finger on the pulse of the Local SEO space and puts out some fantastic tips for getting sites like duiattorneyssandiego DOT org ranked.  He mixes in some industry news that helps to give fresh ideas on areas or niches you might want to be targeting.  Excellent stuff here.

Interesting Posts:

Local Search Ranking Factors Vol. 5 – He curates the best information from the top Local SEO’s and breaks each factor down for you…awesome stuff here.

Well…Great!  Now what about the Internet Marketing SEO’s?  To be honest with you, an overwhelming majority of them are fraudsters or snake-oil salesmen.  This is one of those areas or industries that is extremely important for those looking to get exposure, isn’t clearly defined or understood, and is ripe for over-confident and under-knowledgeable scheisters to make a living.

There are a couple I know of, though, that are worth checking out:

Jonathan Leger

Check him out at

Sharp guy who created The Best Spinner.  His site’s not a pitch-fest like some others though…he puts out some really interesting SEO information, especially for Internet Marketers.  I particularly like how he shares his analysis along with his findings.  This part is critical…everyone has an opinion, but it’s so much more helpful when it’s backed up!

Interesting Posts:

Anchor Text Optimization – How Much Is Too Much?

Ranking In Google After Penguin

Joseph Archibald

Check him out at

You might remember him from an interview we did with him regarding backlinking.  He’s a quirky, interesting guy that really pays attention to SEO in the IM space and methodically tests through new strategies himself and shares them with you.  I really like the fact that he freely shares and links out to others who are posting interesting information, so his site is a great “hub” to find out what other IMers are up to.  He has a strong community of readers and some great information comes through in the comments.  Definitely worth checking out.

Interesting Posts:

Using Google Images To Drive More Traffic

Top Money-Making eBook…And Post! – A great example as to how he’ll point to content from others (AdSenseFlippers and Steve Scott) when we put out good info!

Alright, if you’re looking for the best SEO strategies for niche websites, that should be PLENTY to get you started!  Still…I know I’ve missed others who are putting out some high-quality information.  Who do you recommend and read regularly?  Let us know in the comments below!  Please include the Site Name, why you think they should be included, and a link or two to your FAVORITE posts!

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